Tuesday, January 19, 2010
How much will you pay for the News? The Life and Death of the Newspaper.
Where do you get your news from? If you are like the typical person, you get your news from a variety of sources. These sources probably involve one or more of the following sources:
1. The Daily Newspaper. No matter what people say, you still find yourself reading the occasional hard copy of the newspaper.
2. The Online Newspaper. Why read the daily when it costs so much money? Simply go online and read this for free.
3. The News? This might seen a bit crazy, but you watch the news for news.
4. Social Media. Have a twitter or Facebook account? Simply read the stories that your friends are talking about through links or various other messages.
5. From a Specialty News Source. Want sports info? Go to ESPN. Want to hear about Paris Hillton? Go to TMZ.
Now, no matter who you get your news from, one thing stays the same, where the the news comes from. News comes from Newspapers and News programs, which publishes the hard work of journalists. What happens though when newspapers cease to exist? Or journalists for that matter? What happens to the news? This is all asked because of the decline of not just newspapers but the New York Times, the number one daily in the world. Rupert Murdock, current owner of the New York Times, and owner of TV affiliate Fox, is currently doing whatever it takes to keep his Newspaper alive. He recently took the New York Times out of Google and as of Monday, announced that the New York Times is going to create some new sort of payment system. This system will be surely monitored by other newspapers as to whether it will succeed or fail.
The future of news has changed in the last five years and with Murdock's recent announcement I am sure it will change again. We will have to pay for the news. In some form, either through increased online ads or having to pay for the content online. The people who write the stories have to get paid, in some shape or fashion. Publishers around the world are struggling to stay alive in today's marketplace, where everything is free online. Why pay for your news when you can simply go online? This is the question many people have been finding themselves asking the last ten years as more and more people become Internet users.
However all of this leads to the point where we are at now. Will we give up news entirely and just rely on Social Media and headlines? If we do not pay for the newspaper now, will we pay for it online? While, I am sure a few Newspapers will survive in some form such as the New York Times and the Wallstreet Journal, but I wonder what will happen to the rest. Will local news combine with local town websites, to offer there news available for all who are interested? Will Kindles take the form of paper as people get news stories beamed directly through their mobile reader? Will even the big guys, continue to be able to publish? Where do you see News going in the future? Because I am sure that with the current moves of Rupert Murdock, whether they are viewed as good or bad will change the News Industry for years to come.
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